For over a century, the beloved Beverly Hills Hotel, often referred to as “The Pink Palace,” has been a favored destination for Hollywood so­cialites.

Built two years before the city of Bev­erly Hills was incorporated, the hotel was established with the intention for visitors to stay while looking for property to buy.

The hotel has been the site for countless Hollywood moments and the preferred Southern California playground for celebrities and royalty.

The Beverly Hills Hotel celebrated its 100th anniversary in 2012 and was offi­cially named the first historic landmark in the city. In 2019, the hotel established the Beverly Hills Hotel Quarter Centuiy Club to honor the commitment and service of employees who have dedicated more than 25 years to the hotel.

“The staff are an invaluable part of our legacy, and they represent the heart and soul of the hotel. Without them, the Beverly Hills Hotel wouldn’t be what it is today,” said Natalie Savarino, communi­cations manager of the Beverly Hills Hotel and Bungalows.

Part of the allure of the hotel are the 23 uniquely designed bungalows, with sev­eral designated as “legendary.” Tucked among 80-year-old palm trees and banana leaves, the luxuiy cottages feature design elements inspired by some of the hotel’s most notable guests. Bungalow No. 1 was Marilyn Monroe’s favorite place to stay and has been newly restored with warm gold colors and feminine splashes of pink. Indulge in CHANEL N°5 fragrance bar and bath amenities, a favorite of Mon­roe’s, and browse through a library of books and movies dedicated to the iconic movie star.

Howard Hughes was a welcomed guest at the hotel for 30 years, and his thought­fully restored bungalow number 3 is de­signed in bold colors, dark stone and rich exotic woods.

Screen star Charlie Chaplin’s memory lives on in almost eveiy detail in the re­stored bungalow number 9. Quirky touches add depth and personality to vin­tage Hollywood glamour. Another fa­vorite, number 12, offers an iconic Palm Springs aesthetic with a beautiful octago­nal ceiling. The mid-century custom­made furniture, grand piano and terrace fireplace make this bungalow extra cozy.

The hotel’s famed Polo Lounge is the epicenter of celebratory lunches and power dining for locals, legendary stars and Hollywood deal-makers.

Visit the chic, new pool redesigned by renown interior design firm Champalimaud Design. Pink and white awnings adorn the semi-private poolside cabanas with basket weave chairs, terrazzo topped tables and Martinique® banana leaf wall­paper paying homage to the iconic 1940s installation featured in The Fountain Cof­fee Room and hallways. The Beverly Hills Hotel is located at 9641 Sunset Blvd., Beverly Hills, (310)276-2251.