Sprouts Farmers Market La Brea is holding a grand opening celebration on Wednesday, Feb. 10 from 7 to 10 p.m. at 915 N. La Brea Ave.

The store will be the first Sprouts Farmers Market in the West Hollywood area and will supply natural and organic foods.

Sprouts will host a ribbon-cutting ceremony at 7 a.m. to celebrate the opening of the 33,000-square-foot store. The public is invited to join the festivities, tour the store and shop for healthy grocery items. Muffin and coffee samples will be served to everyone in line before the doors open. The first 200 shoppers in line will receive 20 percent off their initial total purchase. Every 15th shopper at checkout will receive a coupon book featuring Sprouts savings.

The market will offer $1 deals throughout the store. Every customer will receive a free reusable bag with purchase.

Throughout the week, Sprouts will donate all unsold and edible but no longer marketable groceries to the Los Angeles Regional Foodbank as part of Sprouts’ Food Rescue Program. Relief agencies pick up excess and damaged fresh produce that would otherwise go to waste and distributes it to people in need. In 2015, Sprouts donated approximately 12 million pounds of products, reducing the impact of hunger and the market’s environmental footprint.

Sprouts Farmers Market, Inc. is a grocery store offering fresh, natural and organic foods at affordable prices. The market carries bulk foods, vitamins and supplements, packaged groceries, meat and seafood, deli items, baked goods, dairy products, frozen foods, natural body care and health and wellness items.